Yeah, at first glance it may seem that many us are obsesses with our phalluses (wouldn't Freud have had a hayday with us!) but its really deeper than that for most. Like AC said, it's about being more confident and comfortable. Being able to go out with a girl and it be normal. Having a normal sex life, not suffering from ED with a girl because you are so scared she is going think you are too small, etc. It's about halping men be men in a society where your manhood is constantly challenged. It's about walking down the sidewalk with your head up, looking people in the eye instead of looking at the ground. I think a little obsession can be a very good thing in this case, when it leads to these ends. Of course it can be taken too far, but until I read about a member of [words=http://www.mattersofsize.com/join-now.html]MOS[/words] killing a girl by shoving his 20 incher too far in, or splitting her in half with his 9.5" girth, I think we're fine.
DLD, don't make me retract that last sentence lol